Basics for reporting on artificial intelligence

4 hours

Level: Beginner

Axel Springer Academy

The seminar offers an introduction to the technical basics of modern AI technology and explains key terms such as large language models and neural networks. In addition, ethical issues such as data protection, racial bias and intellectual property will be discussed using case studies. Participants will gain insights into the AI industry, market strategies and current AI regulations, particularly in the EU and US context.

Learning goals

  • Know important AI terms and concepts in order to use them correctly in their reporting.
  • Develop awareness of ethical challenges such as data protection and racial bias and integrate these into their own work
  • Understand AI regulation and trends

Target Group

Our Upskilling offers are designed for businesses across all sectors, providing tailored learning experiences that meet the unique challenges and objectives of each team or organization. Available in both English and German, we aim to equip organizations with the knowledge and skills necessary for success in a variety of areas.

Our approach ensures that regardless of the specific focus — be it increasing operational efficiency, enhancing competitiveness, or promoting innovation — our expert-led courses offer relevant and effective education. This fosters growth and excellence across a multitude of disciplines, supporting organizations and teams in achieving their objectives and advancing further.

Contact us for enterprise workshops for your organization.

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Artificial intelligence as a tool in content production

Artificial intelligence as a tool in content production

The seminar is aimed at participants who want to learn how artificial intelligence can support them in complex research. Participants will be introduced to AI-supported tools for analyzing large amounts of data, including the extraction of information from image and sound files. Case studies will be used to show how AI is successfully used in investigative journalism and the challenges involved.

Artificial intelligence as a research

Artificial intelligence as a research

Das Seminar richtet sich an Teilnehmer, die lernen möchten, wie Künstliche Intelligenz sie bei komplexen Recherchen unterstützen kann. Die Teilnehmer erhalten eine Einführung in KI-gestützte Tools zur Analyse großer Datenmengen, einschließlich der Extraktion von Informationen aus Bild- und Tondateien. Anhand von Fallstudien wird gezeigt, wie KI erfolgreich im investigativen Journalismus eingesetzt wird und welche Herausforderungen dabei bestehen.