Foto: Stefanie Herbst

Enterprise Upskilling

“We empower companies to future-proof themselves in a digital, AI-driven world by providing not only knowledge and tools but also the crucial skills needed to leverage generative AI.”

Ekaterina Schneider
Head of Digital Training & Upskilling Programs
Miriam Krekel

Key Area of Expertise

Journalism

Generative AI

Elevating Professional Growth in Your Enterprise

Axel Springer Academy Upskilling is a digital learning platform that serves the modern professional landscape, offering a wide array of upskilling programs that cater to a variety of industries, with a strong focus on journalism, business, technology, and the application of generative AI. Our aim is to deliver education that keeps pace with the rapid advancements across all sectors, ensuring our programs are both diverse and forward-thinking.

Discover the power of Axel Springer Academy Upskilling in enhancing your team’s capabilities.

Contact us for personalized enterprise solutions.

Mastering Generative AI

In 2023, our upskilling portfolio grew to include 35 specialized seminars on Generative AI, showcasing the transformative power of this technology across different work environments. The range of topics of our generative AI portfolio includes an Introduction to Generative AI and Large Language Models, Basics of Prompt Engineering, Introduction to Text-to-Image AI, leveraging Generative AI for research, Promptwriting, and enhancing textual work with AI. These are set to use the technology in order to improve workflows, increase effectiveness, and efficiency.

Elevating your Team's Expertise

Our digital training offerings are meticulously designed to combine flexibility with precision, tailored to address the specific challenges across a range of industries. This ensures seamless integration into professionals’ daily routines. Our curriculum is delivered in concise, streamlined units, optimized to maximize learning outcomes while minimizing disruption to the workflow.

Our Customized Upskilling Programs

Artificial intelligence as a tool in content production

Artificial intelligence as a tool in content production

The seminar is aimed at participants who want to learn how artificial intelligence can support them in complex research. Participants will be introduced to AI-supported tools for analyzing large amounts of data, including the extraction of information from image and sound files. Case studies will be used to show how AI is successfully used in investigative journalism and the challenges involved.

Artificial intelligence as a research tool

Artificial intelligence as a research tool

The seminar is aimed at participants who want to learn how artificial intelligence can support them in complex searches. Participants will be introduced to AI-powered tools for analyzing large amounts of data, including extracting information from image and sound files. Case studies will be used to show how AI is successfully used in investigative journalism and the challenges involved.

Basics for reporting on artificial intelligence

Basics for reporting on artificial intelligence

The seminar provides an introduction to the technical foundations of modern AI technology and explains key terms such as large language models and neural networks. In addition, ethical issues such as data protection, racial bias and intellectual property will be discussed using case studies. Participants will gain insights into the AI industry, market strategies and current AI regulations, particularly in the EU and US context.

Contact us for enterprise workshops for your organization.

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