Upskilling
“We equip Axel Springer to leverage AI in meaningful ways, so that people and technology work hand in hand, journalism grows stronger, and our brands stay at the forefront of the digital era.”
Ekaterina Schneider
Chief Learning Officer
Future-Proofing Axel Springer
The Axel Springer Academy Upskilling is the Intelligence Hub for learning and transformation across all Axel Springer brands. We offer a broad portfolio of learning and development programs tailored to the specific needs of journalism, business, and technology, with a clear focus on the application of generative AI. Our goal is to provide knowledge, tools, and skills that enable humans and machines to collaborate in the most effective way, ensuring Axel Springer remains at the forefront in times of AI.
Mastering Generative AI
As early adopters, we have been driving the implementation and adoption of generative AI since early 2023, acting as cultural ambassadors and enablers for our colleagues. For us, people always come first. With a strong portfolio of more than 300 specialized seminars, we showcase the transformative power of generative AI across diverse work environments. Topics range from the fundamentals of large language models and prompt engineering to text-to-image applications and hands-on use cases for research, writing, and automation. These programs improve workflows, increase efficiency, and open up entirely new forms of storytelling.
Empowering Our People
Our trainings are tailor-made for Axel Springer: compact, practice-oriented, and flexible. They combine depth with direct applicability and integrate seamlessly into daily work. In this way, we empower our colleagues in the Head Office, Premium Group, and BILD to actively shape the future of journalism.
© Axel Springer SE 2022 – Axel Springer SE wants to become the world’s most successful digital publisher.